Sekonds
WhatsApp for perfumeries

Sells perfume in Darija. On your own number. Even at midnight.

Sekonds answers your customers the way somebody behind your counter would — asks who it is for, suggests one bottle and says why, sends the photo, takes the order. It knows oud from musk, what lasts eight hours, and which of your scents can be worn to the mosque.

Set up in minutes. Nothing for your customers to install or learn.

Built for perfumeries and cosmetics shops selling on WhatsApp — interpretations, oud, musk, coffrets and decants.

Why this matters

The messages you miss are the ones that cost the most.

Nobody misses a message on purpose. They arrive while you are serving somebody, driving, closed, or asleep — and by morning the customer has already asked somebody else.

62%

arrive after hours

Most WhatsApp enquiries land in the evening and at the weekend, when there is nobody to read them.

5 min

is the whole window

Reply inside five minutes and the enquiry usually converts. After an hour, it usually does not.

1 in 3

never asks twice

An unanswered message is rarely repeated. It is simply sent to a competitor instead.

How it works

Three steps, and none of them are yours.

Your customers carry on doing exactly what they already do. Nothing changes on their side at all.

1

They message your number

The same WhatsApp number on your shopfront and your posts. No new app, no link to click, no account to make.

2

Sekonds handles it

It knows what you offer, what it costs and when you are open — and it answers in the language they wrote in, including Darija.

3

You get the outcome, not the typing

The request lands on one screen, complete and ready to act on. Anything Sekonds cannot handle comes to you with the whole conversation attached.

What you get

Everything the conversation needs, and nothing it does not.

Built from what businesses on WhatsApp actually run into, not from a feature list.

Answers day and night

Every message gets a reply in seconds, including the ones that arrive at two in the morning.

Speaks how they write

Darija in Latin letters, Arabic script, French. It follows the customer rather than making them follow it.

Understands voice notes

Half of Morocco talks rather than types. Sekonds listens, transcribes, and treats it exactly like a typed message.

Reads whatever they send

A typed message, a voice note, a shared location, a tapped button. Nothing arrives and gets ignored because it was not plain text.

Never invents an answer

Every price, product and promise is looked up from what you set. If it does not know, it says so and fetches you — it does not guess.

Shows you the numbers

What sold, what people asked for that you do not stock, and the hour your phone is busiest. Free with every conversation.

Staying in control

It is your shop. It never stops being your shop.

The worry is always the same, and it is the right worry: something automatic talking to your customers, in your name, saying something you would never say. So it does not get to.

  • Every answer comes from you. Prices, availability, what you offer. Anything not on your list cannot be offered to anybody.
  • It hands over and goes quiet. A complaint, a mistake, or anyone asking for a person — it stops talking and calls you, with the conversation attached.
  • You edit everything yourself. What you offer, what it costs, your hours, what is unavailable. Change it at 8pm and the next customer hears the new answer.
  • Your customers stay yours. Encrypted, backed up nightly, deleted on a schedule. Staff see only what their role needs.
What it already knows

It has worked in a perfumery before.

A generic chatbot pointed at your catalogue can read a price. It cannot tell somebody what to buy their mother, because that is not in the catalogue — it is in the head of whoever normally answers your phone.

This one is built for one trade and knows it. It asks the question that narrows a sale, it never claims an interpretation is the original, and it says "ghadi nchouf" instead of inventing an answer that costs you a customer.

What to buy for someone — asks who it is for, then suggests one
"Kaybqa ch7al?" — longevity and sillage, from your own catalogue
"Wach fih l7ol?" — answered honestly, never guessed
Interpretations — sold confidently, never as the original
"Bghit nchoufha" — sends the photo, does not change the subject
Oud, musk, floral, fresh — described the way a customer would
Gifts and coffrets — a different sale, handled differently
Decants — offered when the full bottle is the obstacle
Weddings, work, summer — the occasion narrows it fastest
Refunds and complaints — stops selling, fetches you
Questions

The things people ask before they start.

Do I have to change my WhatsApp number?

No. You can keep the number your customers already know — that is usually the right choice, because the number on your sign and your posts is worth more than anything else here. One thing to know: a number can be on the WhatsApp Business app or connected to Sekonds, not both. We walk you through it, and if you would rather start on a fresh number, that works too.

What happens when it does not know the answer?

It says so, stops, and fetches you — rather than guessing. Asking for a person, making a complaint, or simply repeating yourself all trigger the same thing: the reply stops, the conversation appears on your screen marked as needing you, and your phone gets an alert. From that moment it says nothing at all until you hand it back.

Will my customers know they are talking to software?

Many will, and that is fine — what they care about is being answered. What we work hard at is that it never sounds like a form: it writes the way people in Morocco actually write, keeps replies short, and does not read a price list out loud at somebody who asked one question.

How long until it is running?

Your workspace is ready the moment you sign up, and you can set up what you offer and your hours immediately. Connecting your WhatsApp number goes through Meta and involves a person on our side — that is the part that takes a little longer, and we do it with you.

What happens to my customers' data?

It stays yours. Everything is encrypted, backed up nightly to storage the server itself cannot read back, and old messages and addresses are deleted automatically on a schedule — the strongest protection for an address is not still having it. Staff accounts are individual and revocable, and only owners see money.

Stop losing the messages you never saw.

Create your workspace, tell Sekonds what you offer, and read what it says to your customers before it says anything at all.

Get started